On October 30 (at precisely 12:01AM EST) I’m launching an exciting collection of some of the most creative and practical deceptions I’ve developed in years.
There are many things about these ‘special effects’ that make them so special. First, having the opportunity to produce them with master illusion designer, Roy Kueppers. I worked closely with Roy to develop the extremely popular ‘Slyder’ gimmick, and Roy has also shared his rare manufacturing talents with David Roth, Ellusionist and many others.
Second, each of the effects was developed to fulfill a handful of very demanding ‘real world’ criteria, with an emphasis on startling, ORIGINAL effects and NATURAL handlings.
And third, each of the effects involves ‘a new breed of gimmick.’ Gimmicks that are not a substitute for sleight-of-hand, but rather a perfect compliment. Gimmicks that are designed to work ingeniously with every day, ordinary objects. Items you would normally find ‘lying around’ at school or work, as well as stuff you would typically carry in your wallet. These are modern effects and gimmicks developed with the power of the ‘unplanned performance’ very much in mind.
A great gimmick IS magic. I’ve loved pure sleight-of-hand for over 30 years, but I can also still remember my first glorious gimmick. It was a fake stack of nickels for the classic ‘Nickels to Dimes’ effect. You know, a small, round, silvery metal ‘cap’ with a few horizontal grooves running around it. It looked like nothing. Like a piece of something or other that had fallen off a lawnmower. But if you placed a nickel on top of that little cap…MAGIC. It looked exactly like an honest to goodness stack of nickels!
Even better (MUCH better) was that with that simple, trustworthy gimmick, you could create a deceptive effect that was both practical and dead easy to do. Again, MAGIC.
Brilliant gimmicks are an expression of the mind, not the hands. But when you combine even a single, basic sleight with an awesome gimmick, you get the best of the mind and the body. Separately, gimmicks and sleight-of-hand are marvelous. But together, they can create an experience that is so much more than the ‘sum of the parts.’
I haven’t touched my ‘nickels to dimes’ gimmick in many years for a lot of reasons, and one them is that the cap you slip on top of the fake stack of nickels LOOKS EXACTLY LIKE what it is: a GIMMICK. The same goes for all the paddles, dice, cups, boxes, mini wands, and strange-looking playing cards and ‘coins’ found in most magic shops.
While you can definitely have fun and even ‘trick’ people will all those puzzles, that’s not the same as doing MAGIC. For that, you need a different kind of gimmick. A gimmick that works in total silence and never brings any unwanted attention to itself. A gimmick that brilliantly serves the modern ideal of ‘doing the extraordinary with the ORDINARY.”
A good gimmick must be deceptive and practical (or it won’t get used) and it must also be very well made (or it won’t get used for long.) But for a gimmick to be truly GREAT, it must also help achieve a GREAT effect. An effect worth creating. That’s the kind of truly inspired gimmick that blur the lines, between the sleights of the hands, the principles of the mind, and what people experience as MAGIC.
I love great gimmicks, and I really CAN’T wait to share with all of you my ‘new breed of gimmicks’ on OCT 30. If you too are fascinated with gimmicks, I’d appreciate it if you would please take a moment to post a comment, and share with the rest of us the name of one of your favorite gimmicks, and why you like it so much. Thank you! LLRM

September 7th, 2011 on 10:23 am
My favorite gimmicks now are Holy Moly and Twilight Angels. I like them because they are disguised as ordinary objects at first, then when they are apparently transformed, you can hand them out for 100% examination. That Rocks.
September 7th, 2011 on 3:08 pm
My favorite gimmick has to be the TT. It was the first gimmick I ever bought.
The best gimmicks are the simple ones. Look at the TT. It can fit in your pocket, yet it can do so much.
Most gimmicks today, are quickly made, and not given proper thought before they are released.
Magic needs to get back to being simple. We have to many overly complicated effects and flourishes out today that have ruined the art.
Let’s get back to using the two “gimmicks” we were born with. Our hands.
Do I dislike gimmicks? Absolutely not. I use them all the time. There was a point in my magic that if a trick required any sleights, I didn’t purchase it. Since then, I’ve come across sights like Jay’s that teach, very well by the way, sleights that are not overly complicated, yet powerful enough to leave people speechless.
September 7th, 2011 on 3:22 pm
My first gimmick was the Thumb Tip, and I loved it. I carried it everywhere with me, with silk and a load of salt sachets in my wallet. I still use this effect today as an opener for my restaurant table hopping. I get strong reactions almost everytime and it’s a great way of warming up the spectators, as they never see it coming. In recent months I’ve looked for more gimmicks, and have tried the Tarantula which I was a little disappointed with to be honest. Ive just got my first Okito Box and man, that is an awesome bit of kit, so much fun and so many possibilities.
September 7th, 2011 on 3:33 pm
I know many of you may not consider this as a gimmick but my all time favourite has to be the magic wand. WAIT I am not just talking about the black stick with white ends. Be it a pen, pencil, crayon or pointy finger the wand allows the attention of the spectator to be directed to where you want them to look. We as magicians are quite rightfully looking forward taking out corny/cheesy old themes but there are still times when we want to misdirect and the wand in whatever form it takes will always be our greatest ally
September 7th, 2011 on 5:09 pm
Since I’m female my pockets are not as roomy as most guy’s pockets. For that reason the smaller the better for me. Slyder is perfect that way.
September 8th, 2011 on 9:28 am
I dabbled with magic for a few years – and by no means profess to be ‘a magician’, but when I was first starting out the ‘gimmick du jour’ was the Raven. At first everyone loved it – then people got bored of it. It could be used for making coins disappear – so WHAT? Sleight of hand could be used for that.
Yeah – well – I always thought the Raven got a bit of a bad rap. I used to try and use it a bit more creatively than just ‘making a coin disappear’ (although with a bit of practice that can look astonishing), and I think people overlooked the potential. Think of the stuff you can do with a himber ring – now imagine you don’t have to wear a himber ring, and everything’s clean afterwards. That’s what the Raven can be used for. Here’s a couple of tips/tricks I came up with*.
One of the things that I didn’t like was the hook-up given in the instructions. I used to wear it with open shirts over the top of a t-shirt. And often, the Raven would pull the OTHER side of the shirt away when I stretched it out to use it. (Which looks like a magic trick in itself, albeit a pretty crappy one). So I started hooking it up in an ‘L’ shape. Pinning the end of it to my collar, and the mid point about three quarters of the way down my back. That way, any pull is downwards, from the back, and nobody notices anything.
An alternatve use of the Raven I worked on was a bottle penetration. If you take a spectator’s empty bottle, and (for whatever reason – whatever explanation works best for yourself) drop a paperclip into it, and then ‘tip it out’ (only you don’t – you actually have another one palmed, and the Raven in the hand gripping the neck of the bottle, so that the paperclip remains stuck, hidden in the bottle, and there’s another one in your hand which APPEARS to be the one you just tipped out). You can then put the cap back on the bottle, and you’re in a pretty darn good position to do a bottle penetration. Of course, it didn’t have to be a paperclip. I guess you could use a folding coin or something (I never owned one, so it’s not a path I pursued).
Anyway – it’s been years since I paid any attention to the world of magic – I’m not even sure how I ended up on this blog. But I thought I’d share those thoughts with you. Hopefully there’s some food for thought there, from a non-magician, but certified ‘dabbler’.
*These may be old news – I dunno – they’re stuff I came up with independently. If it turns out I’m stealing someone else’s effect unwittingly, or giving too much away or whatever, please feel free to delete this post.
September 8th, 2011 on 11:09 am
OH Kim to hear a lady say the smaller the better is such a relief … I too have small pockets
September 8th, 2011 on 3:23 pm
I too have TINY hands. If there’s a child at a gig, I often hold my hand up to theirs to show how darn small mine are.
September 8th, 2011 on 3:24 pm
Thanks for all the great details. Appreciate you sharing ‘real world experience.’ Valuable.
September 8th, 2011 on 3:25 pm
Oh yeah, totally groove yer appreciate of the ‘wand’ in all it’s forms. So much can be done with it + very powerful tool. Thanks Ian!
September 8th, 2011 on 4:20 pm
I really appreciate Jay mentioning he has small hands when he’s flashing through the flourishes. There are precious few I have mastered, but at least I now feel like it’s a matter of practice. I *can* get there. I don’t need to have hands like a pro basketball player.
September 8th, 2011 on 4:27 pm
Ian, I’m working on developing a “crazy cat lady” bit using a small feathery cat toy (with a jingle bell) as a wand. Bright and shiny can snag a person’s attention just as easily as it can a feline’s.
September 8th, 2011 on 6:05 pm
I feel a good gimmick is going to be different for each performer, depending on the type of magic they are doing, and their performance style. But essentially, in my mind, a good gimmick is Durable and Reliable (can last through hundreds of perfomances), and Invisible (something that is not unusual for a spectator to see, or not unusual for you to have this item on you as a performer). And lastly I feel a good gimmick is contemporary. For example why use a tape player to play back a prediction when everyone is using cell phones for voice memos? Anyway those are my thoughts. Right now my favorite gimmick to use is called the Extractor. If your into magic youll know what it is and why its suck a great gimmick. Keep it up Jay, I have been following your work for years and I plan to make it to the TOAM 2012. Hopefully see you there.
September 8th, 2011 on 7:17 pm
Love my T tip but I’m more likely to have a pair of white d’lites on me at any given moment. Especially good at Christmastime when little white lights are everywhere, and you can just pick them off the tree and do something spontaneous. It’s a tiny part of my show yet the most requested (and subsequently denied) plea for exposure in my set. Is it more prop than gimmick? Arguably. Oh, and one of my jackets has a pull that’ll let me float a beverage on a borrowed folding bill.
September 9th, 2011 on 12:58 am
I think my favorite gimmick is the Black Widow.
I bought it in person from Roy and it has done me well.
It is quite diverse in comparison to the Raven in that it also allows you to switch in at the same moment the vanish occurs.
However…
I do very much feel a need for the type of gimmics that you are talking about here. The main downfall of most gimmics is that you need it to remain hidden during the entire performance.
This can, with the wrong spectator be challenging at times.
September 9th, 2011 on 3:59 pm
I’ve been working for a couple of years on some gimmicks that don’t have to be hidden. Sort of like a coin shell, they can be used in FULL VIEW. To me, this kind of gimmick is especially cool. You’ll see some of that thinking behind THE GIMMICKS LAB on Oct 30. Thanks for the comment Dan.
September 9th, 2011 on 4:00 pm
So glad to hear you are getting some use out of my ZERO GRAVITY gimmick. Great example of a gimmick with MANY uses. Thanks again!
September 9th, 2011 on 4:01 pm
Comtemporary. Exactly. Too much magic is out of date (either props or presentations) and to be RELEVANT (i.e. for people to really care about the effect) we need to keep our magic up to date. Great point Jason!
September 9th, 2011 on 4:50 pm
Great idea with the D’Lites Daryl. I’m “Mrs. Claus” at my local zoo sometimes, and that would be great for me to do with the tree in the gift shop … entertaining the kids for the times when Santa has to “feed the reindeer”.
I know what you all mean about “relevant” too. Some of my older books and tricks that rely on things that aren’t a part of daily life any more.
September 13th, 2011 on 1:00 am
Yes its true that there are many fabulous gimmics to be purchased. But I feel that the best gimmics are created by our own imagination to enhance our shows. often they’re made by neccessity. Close up magic may use a coin shell or a table servante, stage magic may need just a hand made holder or clip, a mentalist may need just a slit in an envelope. What I’m tring to say is, the gimmic is a secret that’s value is personalized by each performer. Brother’s, if it works,helps,enhances,
then you have the best gimmic. Remember it’s only a small piece that enables our magic to exist. Be creative, be wise, be good.
September 13th, 2011 on 1:26 am
Earlier, I was only interested. Since reading your bulletin and learning that Jeff Stone is involved, I am now VERY interested. You, Jeff, and Ray (as well as the others) know your stuff…and each of you are not afraid to take chances. It means you always have a chance of falling on your face, but SUCH wonders happen when one stretches for the stars!
*jeep! and God Bless!
–Grandpa Chet
September 13th, 2011 on 4:24 am
Yeah I understand. I loved the ‘nickels to dimes’ gimmick too. Actually I was using it for nickels to nothing. But my favorite gimmick of all time is the famous invisible deck. Used correctly the effect is punching hard. If you come out with something stronger (not have to be similar) than that it will be a VERY WELL DONE!
September 13th, 2011 on 1:09 pm
My favorite gimmick is the Third Hand. This is blowing audiences away. I love it when, instead of loud applause, I get the stunned look in all of their eyes. This gimmick is a knock-out. I just recently bought the gimmick for the Exploding Light Bulb. Great creation from Yigal Mesika. That little sucker is very durable and will last me forever!
Am really looking forward to the Gimmicks Lab! Thank you Jay!
Yours, for the Fun, Tobini
October 30th, 2011 on 7:54 pm
I adore gimmicks. They only further the possibilities of the magic I can perform. I’d say most I’d the gimmicks I use are of the visible variety. My go to gimmicks are, coin shell, gravity flipper, magnetic coin, double faced cards, double backed cards, spray mount cards, blank cards, PK ring and the only hidden gimmick I use; splash bottle production. These things fit in seamlessly with the sleight of hand I use and almost double if not treble the routines I can perform; this allows me to pack small and play HUGE.
I’m eagerly anticipating the arrival of my gimmicks lab order as I know that when Jay Sankey rocks out a gimmick (or 4!) it’s going to be a keeper. 3 ring circus kills every time, it really brings the magic to a tangible level, when a gimmick has a ‘gimmickless’ quality to it the astonishment is truly enhanced, “I’ve seen one of those”, “I even have one of those” are all things I want my participants subconscious thought process to go through when they see and/or handle my gimmicks.
When the whats, how’s and why’s are removed the uninterrupted wonder can take people to places they never imagined they could go and, for me, this is one of the greatest rewards a student and performer of magic could hope for.
November 18th, 2011 on 9:02 pm
I really enjoyed your lecture in Calgary last week. Thanks for making the trip Jay!
I really wanted to see what you were doing with “Gimmicks Lab” so I decided to pre-order a copy shortly after your lecture. I’m looking forward to seeing what you’ve come up with!